Operations and Strategy Consulting Designed for Cultural Organizations
“The way it’s always been done” may no longer be good enough.
Every museum, theatre, zoo, garden, aquarium, performing arts center, and other cultural organization adds to our society, our communities, and our cities. Together, this critical industry creates indelible moments, magic, and memories for nearly 1 billion visitors per year.
Cultural organizations have the potential to transform spaces, communities, and lives, and this potential is realized through each organization’s operations. Despite the fundamental importance of operations, it is often overlooked compared to public-facing areas such as programming, outreach, and collections.
Operationally was created to change this dynamic. Based in Chicago, we help cultural organizations of all types and sizes understand and improve their operations. We combine deep experience in executive management, museum leadership, and strategy consulting to deliver practical recommendations tailored to your individual needs.
How Operationally Can Help
Strategic Planning
Every cultural organization possesses a unique quality that sets it apart in a crowded space. Our strategic planning process is designed to help clients quickly understand, communicate, and deliver upon a distinctive value proposition.
Financial Sustainability
Each cultural organization operates with a distinct financial model. We can help your organization understand its financial outlook, grow revenue streams most critical to your specific business model, and deliver targeted strategies for ongoing expense control.
Operational Excellence
Cultural organizations are tasked with delivering a compelling guest experience while managing limited resources. We can design new staffing models and workflows, evaluate and enhance the guest experience, and prepare for physical expansion.
Digital Transformation
Cultural organizations often adopt new technologies before maximizing existing systems and data. We can evaluate current digital infrastructure, develop practical analytics solutions using your data, and establish governance and policies for systems and data.